I recently interviewed Birger about Make Your Move, inviting him to share more about the book and its reception ( this interview has been edited for clarity). It also offers a refreshing perspective to dating that might just empower women who feel like they have made every other part of their life except their dating life work for them. “Make Your Move picks up where Date-onomics left off-offering women bold new ideas on how to beat the odds in a dating market that’s horribly unfair to educated women,” Birger explains in the preface to his new book. It explores how cultural influences like Me-Too and online dating have changed the dating scene-and namely, how women can have more control in the dating market than they may realize. Date-onomicsreceived high praise and national attention, but Birger admits it lacked a “big, bold new dating strategy.” While working as a writer for Money and Fortune for a decade, Birger noticed that “most of the men worked with were happily coupled whereas most of the women were unhappily single.” His curiosity led him to write a bestselling book, Date-onomics, which outlined a growing trend of more college-educated women than college-educated men in the dating market. Jon Birger, journalist and author of the newly published book, Make Your Move: The New Science of Dating and Why Women Are in Charge, says he never intended to become a dating expert.
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